Tag: link analytics

  • Blog
    • Use Them Man! UTM parameters and their friends

      UTM parameters are ubiquitous on today’s Internet. You must have seen those awkward-looking tokens like utm_source and utm_medium in URLs you came across. They are so popular that they’ve…

    • Shall we start over again?

      Sometimes you just need to undo all you’ve done and start over again, from scratch. From a blank slate. A tabula rasa. It may not always be possible (hardly ever is, actually), but at least we…